Michelle Grace is vice president of marketing for Gemini Group LTD. She has more than 20 years of integrated marketing strategy experience within multiple industries verticals including technology, healthcare, education, IT, legal, accounting, energy, financial services, and non-profit.
She specializes in helping clients design and deploy strategic marketing initiatives that aligns to business strategies improving brand recognition, segmenting target audiences, launching new product and service offerings as well as increasing revenues.
Prior to joining Gemini Group, Michelle led national and regional marketing strategy for a large accounting firm where she focused on content development and lead generation campaigns to identify new sales opportunities. She also spearheaded the marketing and sales strategy of a new global energy industry practice at international law firm, Mayer Brown.
Michelle graduated from the University of Illinois Urbana Champaign with a Bachelor’s of Science in Advertising.